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7 years ago in Discussion By Roopa K
Use of Content analysis
Hey guys! Can I use content analysis to analyse non-numerical data? If yes, what procedure needs to be followed?
All Answers (3 Answers In All)
By Niranjan Singh Answered 7 years ago
First of all, collect the data
Inspect the data
Identify coding units
Analyse data using coding units
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By Sriya Rawat Answered 7 years ago
Causality cannot be established
It describes only the data. Hence, it cannot extract explanation for the data patterns arising.
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By Gopalakrishna Kaza Answered 7 years ago
It is a reliable way to analyse qualitative data as the coding units are not open to interpretation
It doesn’t consume too much of time
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