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10 months ago in Behavioral Finance , Psychology By Kumar
How can I study investor decision-making using a questionnaire and personality traits?
What’s a practical way to measure how investors make decisions using a questionnaire, and link those decisions to personality traits?
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By Vineet Answered 2 months ago
A good approach is to combine well-known personality scales (like the Big Five) with behavioral finance measures. You can ask scenario-based questions about investment choices and capture traits such as risk tolerance, overconfidence, or herding using Likert scales. This keeps responses realistic and easy to analyze, while still linking personality to actual decision patterns.
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